Celebrate Sephora X Olive Young News, Shop Top Korean Skincare Brands

K-beauty fans, rejoice! Sephora just announced an official partnership with Olive Young, Korea’s top beauty retailer, to bring some of its brands to a worldwide audience. 

Are you ready to add so many Korean products to your skincare routine? It’s safe to say, the most recent beauty news has brought back the viral 12-step routine and our obsession with glass skin. 

Launching this fall, curated Korean brands will be available online and in-store at Sephora in the United States, Canada, Hong Kong SAR, and Southeast Asia. We don’t know which brands will be the lucky few chosen, but we’re sure it’ll be the very best Olive Young has to offer. 

Lucky for us, we don’t need to wait to experience K-Beauty at Sephora. The beauty retailer has carried plenty of top Korean beauty brands for years now. These brands have played a huge role in informing the US consumer about everything K-Beauty has to offer—from innovative formulas and ingredients to adorable packaging and branding. 

Whether it’s viral favorites like Laneige or luxury hidden gems like Sulwhasoo, there’s something here for everyone. So, while we wait patiently for all the newness to come our way, keep on scrolling to shop our favorite K-Beauty brands at Sephora.